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Conversion Rate Optimization (CRO): Upgrade Your Website
CRO comes from using advanced analytics to enhance web performance. It means you get a better Return on Investment (ROI) due to more effective use of your traffic. Using our conversion optimization services, you easily gain competitive advantage, increased sales and improvements in other key performance indicators (KPIs)
Why CRO Matters: Your Business Benefits
Substantial Increases in Revenue
Maximize your profits through decreasing the cost-per-acquisition (CPA), which is how much each new customer costs to acquire.
Constant Optimization
Refine your website on a regular basis through statistical testing, without losing visitors or damaging revenue streams.
Customer Base Expansion
Attract new users and convert more website visitors into paying customers to establish a stronger, more engaged, user base.
Bigger Market Share
Dominate the market with reduced bounce rates, while delivering a worthwhile customer experience, better and faster, than your rivals.
How It All Works
1. Measure KPI's
Define business goals and measure KPI's
2. Gather Insights
Analyze website statistics and user behavior
7. Deploy the Enhancements
Based on the obtained result, implement the optimal alternative
3. Hypothesize
Develop hypotheses for each factor harming the conversion
6. Test and Analyse
Perform A/B testing on the same traffic and measure the results
4. Plan Optimization
Develop test plans to verify each hypothesis
5. Design Concepts
Design several versions of UI elements for each hypothesis
